ISLAMABAD: Banners and posters placed by different organizations to
advertise their products at every corner of the federal capital has
turned it to a banners city and also damaging its natural beauty while
authorities are mum over this situation.
There are a lot of
banners which were installed at certain occasions but not removed after
that event. Banners are installed on certain events, festivals and
donation campaign like sacrificial hides these days. Different sectors
used these banners for their advertisement campaign without considering
that they are damaging the natural beauty of the city.
Unfortunately
it has been seen that after such advertisement campaign these banner
and posters were not removed by those companies nor administration gives
any attention toward it.
On one side it gives a boom to
advertisement companies and those people who are connected with this
business while on the other side it severely damages the beauty of the
city.
During a survey conducted by this scribe, it was observed
that numbers of banners and posters which are installed at different
sectors is in hundreds while hoardings are addition to it.
Due
to negligence of administration different banned outfits have also
placed their posters at the wall of schools, colleges and hospitals and
this figure is too large to be counted.
Another unfortunate
element is that administration has not fixed any number that how much
posters and banners can be installed during any advertisement campaign.
This negligence has given free hand to these advertising companies to
malign the beauty of the city.
In this regard, CDA spokesman
said that civic agency is well aware regarding this issue and several
times strict action has been taken against these banners and posters and
they were removed from different sectors.
He said that CDA
would soon form a strategy to tackle this issue and strict action would
be taken against those agencies that place these banners and poster with
out the permission of Capital Development Authority. Online
